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INNOVATION TO SUCCEED

A training course to learn strategies and techniques for innovation. Tools from Design Thinking and Creativity Boost at the service of the company. Designed and realized in collaboration with Bicocca4Management

Join the "Innovation Game" Contest

We are pleased to announce the launch of the "Innovation Game" Contest, an inspiring free and online competition between teams made up of young talents. The contest will take place over four weeks, between October and November 2023. It is open to all companies wishing to test and develop the leadership and innovation skills of their young talents.
Places are limited.

Read more below

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What is it?

Innovation to succeed

Discover our business game by joining the “Innovation Game” Contest. The event is open, but places are limited. Hurry up to give your availability!

This course leverages one of the most powerful mechanisms for learning and innovating, the trial and error mechanism (try, fail, try again) and adopts the logic and tools of Design Thinking. The course is built around a sophisticated simulator (business game), developed in collaboration with Bicocca University which facilitates and accelerates the learning of the most recent managerial techniques for innovation.

Join the Contest reserved for company teams made up of young people.

During the four weeks of the contest, the teams will compete in an exciting game. Participants will have to manage a company willing to innovate by entering a new emerging market and which has to make strategic decisions. At the end of the contest, the winning team will be awarded with an acknowledgment and a final prize.

To whom is it addressed?

This course is addressed to professionals and managers from different business functions. As the topic is of great importance and increasingly central to business strategies, it can be of interest to many roles and functions that want to start a process of growth toward innovation. The educational component, codified and validated by business experts and trainers, makes it effective not only for experienced professionals and managers but also for younger people who have only recently entered the working world.
This course based on the Innovation Game presents itself as a bridge between theory and practice, developing awareness, knowledge and skills in participants on the topic of innovation.

Topics

The topics of incremental and radical innovation are covered.
For INCREMENTAL INNOVATION :

The development of new products and services

The design of new business models

The creation of effective value propositions

The ‘innovation of distribution channels

The creation of original communication messages

The identification of new ways to generate revenue streams

For radical innovation, emphasis will be placed on organizational variables and on the company’s ability to generate and grow innovation opportunities. For this theme, some elements drawn from Lean Startup notions will be part of the simulation. In addition, some insights will be provided to stimulate creativity, an important factor in innovation.

Creativity

Creativity is the spark that lights the flame of innovation; it is what fuels the ability to think outside the box, challenge the status quo, and generate disruptive ideas. Creativity is not reserved for a select few – it is a skill that can be cultivated and developed by anyone. In the course, we will offer a combination of theory and practice, with the goal of helping to unlock creative potential and providing the tools needed to cultivate it and fully exploit it. Participants will be guided through innovative methods and approaches to generate ideas, solve complex problems, and create a work environment in which creativity can flourish.

Design Thinking

Tools drawn from DESIGN THINKING such as:

User persona

Customer journey map

Business model canvas

Double diamond

Open innovation

Digitization

Business Game

The game is not a management system; rather, it is a training “object,” which should constitute to participants an ‘experience that activates
The “trial & error” mechanism of learning. Therefore, the outcome of decisions, will strongly penalize mistakes and exceptionally reward good decisions.
Like all Stra-Le Business Games, a number of soft skills are also trained, which fit perfectly with the competitive and educational spirit of the game. Leadership, team working, decision making, and problem solving are fundamental skills for every manager of the present and future. Improving individual skills comes through discussion and debate within the working group, geared toward achieving concrete and measurable innovation goals.

Course content

4 days dedicated to innovation

Day 1

Innovation the key element in building competitive advantages
Introduction to innovation
Incremental and radical innovation
Design thinking for product and service innovation
Introduction to the game
First team decision-making set with the innovation game (innovation decisions)
Debriefing of simulation results

Day 2

Business model innovation
Digital business models
Case history
Second team simulation
Analysis and debriefing of innovation results and decisions
Innovation and strategy

Day 3

What creative thinking is
Techniques to develop creativity
Narration and storytelling
New media for innovation
Third team simulation
Analysis and debriefing of innovation results and decisions

Day 4

Innovation and investment
Case history on productive investment and innovation
Radical innovation
Strategy for radical innovation
Fourth simulation with radical innovation
Analysis and debriefing of innovation results and decisions
Conclusions

UNCONVENTIONAL TRAINERS

We like to call ourselves that – unconventional. Don’t expect easy people. You will be dealing with experienced and very demanding trainers and coaches who do not please the people in front of them, even if they are clients.

Trainers who invite thinking, deepening, achieving results for which it takes commitment. Real experts, not assumed ones.
Trainers available to support our clients even after the classroom, through dedicated socials, to help them apply the teachings in their everyday work.

There will be no shortage of feedback.

EMOTIONAL INVOLVEMENT

Participation in our courses remains etched in memory because of the strong emotional involvement. Emotions facilitate learning.
We start from experiences, from which we deduce lessons. Our experiences are never trivial and are the result of more than two decades of creative activity in the field of adult education.
The active involvement of all participants is always the most qualified part of our training. Our classrooms have few participants; everyone has to rehearse and is constantly involved.

CONCRETE

Concreteness means focus; we concentrate on a few things, the most important, so as to make the most of the time.
Concreteness means ensuring people’s learning goals. If this is not the case, we are ready to refund the participation fee or provide a new course free of charge to complete the learning.
Concreteness means providing people with a “toolbox”: the essential tools to put the skills learned into practice immediately in their job role.